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CONFERENCE - Presentations

Health-2-Market Final Conference

at The Hotel, Brussels, Belgium


Opening Remarks and Projects’ results

One day to follow the road from research to market (Svetlana Klessova, Director, inno TSD, France)

First "pit stop": IPR

The (Re)New(ed) Ethics of Utilization (Bowman Heiden, Deputy Director of the Center for Intellectual Property, University of Gothenburg/Chalmers University, Sweden)
IPR - Thoughts from the back office (Head of Growth Projects, MRC (Medical Research Council) Technologies, United Kingdom)

H2M tool: annotated templates for H2020 on innovation & exploitation

Annotated templates for Horizon 2020 (Caterina Buonocore National Contact Point Health, demographic change and wellbeing for Horizon 2020, APRE – Italian Agency for Promotion of European Research, Italy)

Second “pit stop”: Entrepreneurship and business planning

Entrepreneurship & Business Planning (Philippe Chereau, Professor of Strategy and Entrepreneurship, SKEMA Business School, France)
Access to finance for life science and healthcare SMEs (Christian Suojanen Co-founder and chairman, TTS Global initiative, United Kingdom)

H2M tool: e-learning, mobile app and MOOC

Health-2-Market mobile application (Krisztina Toth, Project Manager, Europa Media, Hungary)

Third "pit stop": Marketing in Health/Life Sciences

Marketing in Health-Life Sciences, (Antonios Stamatogiannakis Professor of Marketing, IE Business School, Spain)
"Extraordinary measures" (Claire Bastien Associate Professor, IE Business School, Spain)

H2M tool: How-to guidebook

H2M tool: How-to guidebook (Peter Häfner Senior Innovation Manager, Engage AG, Germany)

Concluding remarks

Some concluding Remarks (Svetlana Klessova, Director, inno TSD, France)